What does it take to grow a passion project into a thriving business with hundreds of thousands of followers?

In this episode of Diary of a Dreamer, I sit down with Emily Christensen, founder of Country Roads Sourdough, to talk about her incredible journey from learning how to bake sourdough bread to building a business that reaches more than 800,000 followers across social media.

Emily shares the behind-the-scenes story of how Country Roads Sourdough began, the challenges she faced while growing her brand, and the lessons she’s learned about perseverance, community, and staying grounded while building a successful business.

One of the most powerful parts of our conversation is Emily’s reminder that success rarely happens alone. She talks about the importance of having encouraging people in your corner, continuing to show up when growth feels slow, and intentionally making time to recharge so you can sustain both your business and your well-being.

Whether you’re an entrepreneur, content creator, blogger, or someone pursuing a dream that feels bigger than your current circumstances, Emily’s story is a powerful reminder that consistency and perseverance matter.

Connect with Emily Christensen

Website: CountryRoadsSourdough.com

Instagram, Facebook, Pinterest, YouTube: @countryroadssourdough

Cookbooks:

• Same Day Sourdough
• Our Sourdough Table

Learn More

Visit Country Roads Sourdough for beginner-friendly sourdough recipes, baking guides, online classes, cookbooks, and practical tips that make sourdough approachable for home bakers. Emily’s mission is to help others discover that sourdough doesn’t have to be intimidating—it can be simple, enjoyable, and achievable for anyone.

If you enjoyed this episode, please subscribe, leave a review, and share it with someone who needs encouragement to keep pursuing their dream.

Read Transcript

Coming soon!